編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-803-096 | Zipcar: Refining the Business Model | Hart, Myra M.;Roberts, Michael J.;Stevens, Julia D. | Entrepreneurship | Harvard Business Case Study( EMBA7005 ) |
2 | 4043 | Manchester Products: A Brand Transition Challenge | Quelch, John A.;Beckham, Heather | Marketing | Harvard Business Case Study( EMBA7005 ) |
3 | 9-520-125 | Big Hit Entertainment and Blockbuster Band BTS: K-Pop Goes Global | Elberse, Anita;Woodham, Lizzy | Marketing | Harvard Business Case Study( EMBA7005 ) |
4 | 9-917-539 | Yushan Bicycles: Learning to Ride Abroad | Bartlett, Christopher A.;Myers, Paul S. | Other | Harvard Business Case Study( EMBA7005 ) |
5 | HK1107 | K-Pop: A Global Music Factory Fizzling Out | Oh, Won-Yong;Lee, Joohyung;Jin, Michelle | Other | Harvard Business Case Study( EMBA7005 ) |